TY -非盟的Das鲁非盟- Machalek,多萝西盟,Molesworth,埃德蒙·G AU -加兰,苏珊娜M PY - 2017 DA - 2017/11/17 TI -使用Facebook招募年轻的澳大利亚男子进入一个横断面研究人类乳头状瘤病毒乔- J地中海互联网Res SP - e389六世- 19 - 11千瓦——社交媒体KW - Facebook KW -人类乳头状瘤病毒KW - HPV KW -在线招聘KW -社交KW - KW - AB SNS社交网站背景:年轻人很难用传统的招聘方法从事卫生研究。社交网站由于其成本效益、总体通用性和广泛的覆盖范围，越来越多地被用于招募参与者参与健康研究。目的:本研究的目的是确定使用Facebook招募澳大利亚年轻男性参与人类乳头瘤病毒(HPV)流行研究的可行性。方法:我们通过在Facebook上投放有针对性的广告，招募了18至35岁的澳大利亚男性永久居民，参与年轻男性HPV (HYM)研究。同意的参与者完成了一份在线问卷，并提供了一份自我收集的阴茎棉签用于HPV DNA检测和基因分型。基于2011年澳大利亚人口普查数据，我们将研究人群的社会人口学特征与澳大利亚普通男性人群的社会人口学特征进行了比较。结果:在2015年2月至2017年2月期间，有针对性的Facebook广告覆盖了1,523,239名男性，导致41,811次点击进入研究网站，1072次(2.56%)转换为兴趣表达。其中，681人(63.53%)提供了书面知情同意书，535人(78.6%)完成了所有研究要求。参与研究的原因包括利他主义、HPV病史、获得更多关于HPV或疫苗的知识、在健康行业工作以及金钱补偿。 The average advertising cost per completed study participant was Aus $48. Compared with the census population, HYM study participants were more likely to be Australian born (P<.001), be from Victoria (P=.003) or the Australian Capital Territory (P=.004), reside in a major city (P<.001), and have completed undergraduate (P<.001) or postgraduate education (P<.001). HYM study participants were less likely to report being a current smoker (P=.03), but were more likely to identify as bisexual or homosexual (294/529, 55.6%, P<.001), than the general population. Conclusions: Using Facebook is a feasible and efficient strategy for the recruitment of men from across Australia for HPV testing. This method could be used for monitoring the impact of HPV vaccination. Additional targeting may achieve a sample that is broadly demographically representative of the Australian population. Future research should explore how the sexual risk behavior characteristics of populations recruited through Facebook compare with those of traditional recruitment methods. SN - 1438-8871 UR - //www.mybigtv.com/2017/11/e389/ UR - https://doi.org/10.2196/jmir.8739 UR - http://www.ncbi.nlm.nih.gov/pubmed/29150417 DO - 10.2196/jmir.8739 ID - info:doi/10.2196/jmir.8739 ER -