TY -的AU -特纳,安妮米非盟-基尔霍夫,凯特琳盟——Capurro丹尼尔PY - 2012 DA - 2012/06/04 TI -利用众包技术用于测试多语种公共卫生宣传材料乔- J地中海互联网Res SP - e79六世- 14 - 3 KW -众包KW -健康促进KW -公共卫生信息学KW -英语水平有限种群AB -背景:公共卫生信息的有效沟通是一个关键的公共卫生机构的健康促进策略。创建有效的健康促进材料需要仔细设计信息和目标人群代表的反馈。当目标受众的英语水平有限时，尤其如此。传统的征求反馈的方法——比如焦点小组和方便的抽样访谈——既昂贵又耗时。因此，由于公共卫生的时间和资源限制，来自目标人群的充分反馈往往不够。目的:描述一项试点研究，调查使用众包技术作为一种方法，以收集关于口腔健康促进信息设计的快速和相关反馈。我们的目标是更好地描述参与众包调查的参与者的人口统计数据，并测试众包是否可以在短时间内以相对较低的成本从说英语和西班牙语的参与者那里收集反馈。方法:我们以四种不同的格式和两种语言(英语和西班牙语)编写了关于儿童牙齿健康问题的健康促进材料。然后，我们设计了一项在线调查，以征求对格式偏好的反馈，并通过亚马逊Mechanical Turk众包平台提供两种语言的调查。结果:我们在不到12天的时间内调查了236名以英语为母语的参与者和163名以西班牙语为母语的参与者，费用为374美元。 Overall, Spanish-speaking participants originated from a wider distribution of countries than the overall Latino population in the United States. Most participants were in the 18- to 29-year age range and had some college or graduate education. Participants provided valuable input for the health promotion material design. Conclusions: Our results indicate that crowdsourcing can be an effective method for recruiting and gaining feedback from English-speaking and Spanish-speaking people. Compared with traditional methods, crowdsourcing has the potential to reach more diverse populations than convenience sampling, while substantially reducing the time and cost of gathering participant feedback. More widespread adoption of this method could streamline the development of effective health promotion materials in multiple languages. SN - 1438-8871 UR - //www.mybigtv.com/2012/3/e79/ UR - https://doi.org/10.2196/jmir.2063 UR - http://www.ncbi.nlm.nih.gov/pubmed/22664384 DO - 10.2196/jmir.2063 ID - info:doi/10.2196/jmir.2063 ER -