TY -的AU -沙利文,帕特里克·S AU - Khosropour克里斯汀·M AU - Luisi妮可盟——Amsden马修盟——Coggia汤姆盟——Wingood吉娜盟DiClemente——拉尔夫·J PY - 2011 DA - 2011/05/13 TI -偏见在网上招聘和保留的种族和少数民族与男性发生性关系的男性乔- J地中海互联网Res SP - e38六世- 13 - 2 KW -艾滋病毒感染/预防和控制KW -互联网千瓦同性恋男性KW -研究方法KW -行为研究AB -背景:互联网已经成为男男性行为者(MSM)与潜在性伴侣见面的一个日益流行的场所。鉴于男男性行为者在网上寻求性行为的人数迅速增加,基于互联网的干预措施是一项重要的艾滋病毒(人类免疫缺陷病毒)预防策略。不幸的是,黑人和西班牙裔男同性恋者在美国受到艾滋病毒流行的影响不成比例,但他们在在线研究中的代表性不足。目的:我们的目的是在一项在线社交网站上招募的男同性恋者的艾滋病毒行为风险研究中,检查和量化与有色人种男同性恋者招募不足和保留不足相关的因素。方法:使用互联网的男男性接触者是通过MySpace.com上的横幅广告招募的,目标人群是在MySpace个人资料中报告年龄至少为18岁,性取向为同性恋、双性恋或不确定的男性。使用多变量逻辑回归模型来估计按种族和民族划分的MySpace用户点击横幅广告的几率。为了表征调查保留,Kaplan-Meier生存曲线和多变量Cox比例风险模型确定了与调查退出相关的因素。结果:超过30,000名MySpace用户点击了研究中的横幅广告(点击率为0.37%,即8,257,271次展示中有30,599次点击)。黑人MySpace用户(1,785,088次展示中有0.36%或6474次点击)和西班牙裔MySpace用户(2,510,434次展示中有0.35%或8873次点击)的点击率低于白人MySpace用户(1,464,262次展示中有0.48%或6995次点击)。 However, black men had increased odds of click-through for advertisements displaying a black model versus a white model (adjusted odds ratio [OR] = 1.83, 95% confidence interval [CI] 1.72 - 1.95), and Hispanic participants had increased odds of click-through when shown an advertisement displaying an Asian model versus a white model (adjusted OR = 1.70, 95% CI 1.62 - 1.79). Of the 9005 men who consented to participate, 6258 (69%) completed the entire survey. Among participants reporting only male sex partners, black non-Hispanic and Hispanic participants were significantly more likely to drop out of the survey relative to white non-Hispanic participants (hazard ratio [HR] = 1.6, 95% CI 1.4 - 1.8 and HR = 1.3, 95% CI 1.1 - 1.4, respectively). Men with a college-level of education were more likely to complete the survey than those with a high-school level of education (HR = 0.8, 95% CI 0.7 - 0.9), while men who self-identified as heterosexual were more likely to drop out of the survey compared with men who self-identified as gay (HR = 2.1, 95% CI 1.1 - 3.7). Conclusions: This analysis identified several factors associated with recruitment and retention of MSM in an online survey. Differential click-through rates and increased survey dropout by MSM of color indicate that methods to recruit and retain black and Hispanic MSM in Internet-based research studies are paramount. Although targeting banner advertisements to MSM of color by changing the racial/ethnic composition of the advertisements may increase click-through, decreasing attrition of these study participants once they are engaged in the survey remains a challenge. SN - 1438-8871 UR - //www.mybigtv.com/2011/2/e38/ UR - https://doi.org/10.2196/jmir.1797 UR - http://www.ncbi.nlm.nih.gov/pubmed/21571632 DO - 10.2196/jmir.1797 ID - info:doi/10.2196/jmir.1797 ER -
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