%0期刊文章%@ 1438-8871 %I Gunther Eysenbach %V 4% N 2% P e8% T戒烟和互联网:定性方法检查在线消费者行为%A Frisby,Genevieve %A Bessell,Tracey L %A Borland,Ron %A Anderson,Jeremy N %+莫纳什卫生服务研究所，莫纳什医疗中心，邮政信箱1层，克莱顿维克3168，澳大利亚，bessell@med.monash.edu.au %K戒烟%K互联网%K健康行为%K健康促进%D 2002 %7 22.11.2002 %9原创论文%J J医学互联网Res %G英文%X背景:在世界各地，吸烟是导致疾病和残疾的一个可预防的主要原因。戒烟支持——包括信息、讨论小组、认知行为治疗和自助材料——可以通过互联网提供。关于消费者在互联网上获取戒烟信息的原因和方法的信息有限。目的:本研究旨在确定一种方法的可行性，以检查消费者寻求戒烟资源的在线行为。特别是，我们试图确定消费者访问和评估这些资源质量的原因和方法。方法:13名参与者于2001年12月通过维多利亚癌症委员会运营的以州为基础的戒烟运动招募。在线行为通过半结构化访谈和互联网模拟进行评估，参与者在其中寻求戒烟信息并解决设定的场景。在线互动通过专业软件的普遍记录进行跟踪。 Results: Thirteen semi-structured interviews and 4 Internet simulations were conducted in January 2002. Participants sought online smoking cessation resources for reasons of convenience, timeliness, and anonymity — and because their current information needs were unmet. They employed simple search strategies and could not always find information in an efficient manner. Participants employed several different strategies to assess the quality of online health resources. Conclusions: Consumer online behavior can be studied using a combination of survey, observation, and online surveillance. However, further qualitative and observational research is required to harness the full potential of the Internet to deliver public health resources. %M 12554555 %R 10.2196/jmir.4.2.e8 %U //www.mybigtv.com/2002/2/e8/ %U https://doi.org/10.2196/jmir.4.2.e8 %U http://www.ncbi.nlm.nih.gov/pubmed/12554555