杂志文章@ 1438- 8871% I JMIR Publicatio卡塔尔世界杯8强波胆分析ns Inc.在Facebook上向消费者提供药品信息服务:一个澳大利亚案例研究%A Benetoli,Arcelio %A Chen,Timothy F %A Spagnardi,Sarah %A Beer,Troy %A Aslani,Parisa +悉尼大学药学院,悉尼大学科学路药房和银行大楼(A15),澳大利亚悉尼,2006年,61 2 9351 7110 ext 17110,arcelio.benetoli@sydney.edu.au %K药品信息%K Facebook %K药剂师%K消费者%K信息服务%K药品信息服务%K社交媒体%D 2015 %7 23.11.2015 %9原始论文%J J医疗互联网Res %G英文%X背景:社交网站(sns)已经改变了人们的交流方式。它们还可能改变人们寻求健康建议的方式。目的:本研究描述了在Facebook上向个人消费者提供药品信息服务的情况。它的目的是讨论利弊,并告知卫生和药学利益相关者和研究人员提供这种服务的机会和挑战。方法:采用案例研究法进行探索性研究。结果:澳大利亚一家独立的非盈利组织NPS MedicineWise在Facebook上开展了一项名为“药剂师时间”的公开问答服务。关注该组织Facebook页面的消费者被邀请发布与药物相关的问题,通常带有一个建议的健康主题。与药物使用有关的各种问题和评论被张贴出来。 The pharmacist answers the queries, providing evidence-based medicines information and using consumer-friendly language, during the specific 1-hour period. The most popular questions in the past 12 months were related to adverse effects, treatment options for conditions, and drug interactions. The service had a mean number of engagements (defined as a like or share of the Pharmacy Hour post) of 38 (SD 19) people and a mean 5 (SD 3) questions per session. Conclusions: The Pharmacist Hour Facebook service addresses the medicines information needs of consumers and indirectly promotes other appropriate and relevant NPS MedicineWise products and services to further assist consumers. The service offers a new medium for a quality use of medicines organization committed to promoting awareness about the correct and safe use of medicines in Australia. %M 26596328 %R 10.2196/jmir.4161 %U //www.mybigtv.com/2015/11/e265/ %U https://doi.org/10.2196/jmir.4161 %U http://www.ncbi.nlm.nih.gov/pubmed/26596328
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