@Article{信息:doi 10.2196 / / jmir。2148，作者=“Ayers, John W和Althouse, Benjamin M和Allem, Jon-Patrick和Ford, Daniel E和Ribisl, Kurt M和Cohen, Joanna E”，标题=“拉丁美洲世界无烟日的新评价”，期刊=“J Med Internet Res”，年=“2012”，月=“May”，日=“28”，卷=“14”，数=“3”，页=“e77”，关键词=“吸烟;评价研究;健康的沟通;信息学;infoveillance;背景:每年的5月31日是世界无烟日，旨在向公众宣传烟草的危害。由于烟草控制监测通常是按年进行的，因此在进入第25个年头后，对WNTD的有效性仍未进行探索。目的:探讨数字监测(infosurveillance)的潜力，以评估WNTD对人群戒烟意识和兴趣的影响。方法:汇总与健康相关的新闻报道和互联网搜索查询，形成连续的实时数据流。 We monitored daily news coverage of and Internet search queries for cessation in seven Latin American nations from 2006 to 2011. Results: Cessation news coverage peaked around WNTD, typically increasing 71{\%} (95{\%} confidence interval [CI] 61--81), ranging from 61{\%} in Mexico to 83{\%} in Venezuela. Queries indicative of cessation interest peaked on WNTD, increasing 40{\%} (95{\%} CI 32--48), ranging from 24{\%} in Colombia to 84{\%} in Venezuela. A doubling in cessation news coverage was associated with approximately a 50{\%} increase in cessation queries. To gain a practical perspective, we compared WNTD-related activity with New Year's Day and several cigarette excise tax increases in Mexico. Cessation queries around WNTD were typically greater than New Year's Day and approximated a 2.8{\%} (95{\%} CI --0.8 to 6.3) increase in cigarette excise taxes. Conclusions: This novel evaluation suggests WNTD had a significant impact on popular awareness (media trends) and individual interest (query trends) in smoking cessation. Because WNTD is constantly evolving, our work is also a model for real-time surveillance and potential improvement in WNTD and similar initiatives. ", issn="1438-8871", doi="10.2196/jmir.2148", url="//www.mybigtv.com/2012/3/e77/", url="https://doi.org/10.2196/jmir.2148", url="http://www.ncbi.nlm.nih.gov/pubmed/22634568" }