TY - JOUR AU - thacriault, Nathanaelle AU - Bi, Peng AU - Hiller, Janet E AU - Nor, Mahdi PY - 2012 DA - 2012/11/06 TI -利用Web 2.0招募澳大利亚男同性恋者参与在线艾滋病毒/艾滋病调查JO - J Med Internet Res SP - e149 VL - 14is - 6kw -互联网KW -广告KW -艾滋病毒KW -澳大利亚KW -同性恋KW -男性AB -背景:建议在男男性行为者中继续努力预防人类免疫缺陷病毒(艾滋病毒)和获得性免疫缺陷综合症(艾滋病)。创造性地使用电子技术，再加上更好地了解社会网络，可改善这一危险人群的保健干预措施。目的:本研究的目的是:(1)比较不同广告策略对招募男同性恋者参与在线艾滋病毒/艾滋病调查的影响;(2)探索使用社交网络服务(SNS)进行研究广告的可行性。方法:2009年进行横断面在线调查。18岁以上的南澳大利亚男性被邀请参加，如果他们在前一年与男性发生过性关系。使用了一份简短的问卷来收集有关性行为、艾滋病毒史、为约会目的使用互联网以及健康信息来源的人口统计数据和信息。这项调查在社区环境和网络上进行了推广，包括通过社交网络做广告。结果:在为期8周的数据收集期内，共有243名男性完成了在线调查。网络广告招募了91.7%(220/240)的样本。 Conversely, traditional advertisements in the community recruited only 5.8% (14/240) of the sample. Ten volunteers were asked to advertise on their personal SNS application, but only 2 effectively did so. Only 18/240 (7.5%) of the respondents reported having learned of our study through the SNS application. In this sample, 19.3% (47/243) of participants had never been tested for HIV. Among the participants who had been tested, 12.8% (25/196) reported being HIV-positive. Regarding Internet use, 82.3% (200/243) of participants had dated online in the previous 6 months. Among the participants who had dated online, most (175/200, 87.5%) had found an Internet sexual partner and two-thirds (132/200, 66.0%) had had anal sex with these partner(s). Among men who had anal sex with an Internet partner, 68.2% (90/132) used a condom during sex. Conclusions: The MSM participants in this study had high-risk profiles for HIV and other sexually transmitted diseases (STDs), which highlights the need for ongoing health interventions among this group. In this study, the SNS marketing strategy did not appear to create a viral effect and it had a relatively poor yield. SN - 1438-8871 UR - //www.mybigtv.com/2012/6/e149/ UR - https://doi.org/10.2196/jmir.1819 UR - http://www.ncbi.nlm.nih.gov/pubmed/23128646 DO - 10.2196/jmir.1819 ID - info:doi/10.2196/jmir.1819 ER -